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Lauren Laverne releases Candy Pop

May 26th, 2010
categories: books, competitions, facebook, harper collins, music, social media, youtube

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We designed the campaign for Lauren’s debut novel ‘Candy Pop: Candy and the Broken Biscuits’ published by HarperCollins. Here’s Lauren introducing her tome:

Accompanying the book is the sweet-looking Facebook fan page, swish, weekly videos of Lauren reading excerpts from the book, and an awesome opportunity to win a Gibson SG guitar:


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The Carrie Diaries

April 16th, 2010
categories: books, harper collins

The Carrie Diaries
Love Sex and The City?  Then you’ll love Harper Collins new book ‘The Carrie Diaries’ by Candace Bushnell (the creator of Sex and The City). The book focuses on the iconic Carrie Bradshaw as she rises up from her small town roots.

The book will be available from the 29th of April and is a must-buy for fans of Candace’s previous work.

Punktilio is instructed to make sure The Carrie Diaries get all the digital traction it deserves.

Head over to the new page we’ve just launched for an exclusive interview with Candace and to see her discuss her favourite things.

www.thecarriediaries.co.uk


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Kate Maryon – The Shine

March 5th, 2010
categories: applications, books

Kate Maryon

This week we started to work with another one of Harper Collins’ authors, Kate Maryon, whos book ‘Shine’ was released on March 4th.

Shine is aimed at a younger teenage audience, so we’ve been reliving our youth and trying to remember what made us tick at that age… Do kids still like The A-Team??

Prior to launch we developed a unique Facebook Tab which features a sneak preview of the book, and since then we’ve been spreading the word of Shine all over the social web, as well as managing the Facebook ad spend. Click here to give the facebook page the once over, and you could also enter the competition for TopShop and Waterstones vouchers or a horse riding experience!


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