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Phones 4u YouTube Page Goes Live

August 2nd, 2010
categories: clients, design, social media, youtube

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EscapeJust as it says in the title; Phones 4u’s new YouTube page has just gone live (Phew, glad I was writing that and not trying to say it!). Packed with exclusive un-boxings, phone tips from store staff, and a whole lot more. Including or should I say featuring, Phones 4u’s very own daily show BOSH! packed full of film reviews, interviews, dares and challenges, and a pretty NSFW sweary guy sitting on a cloud!

The channel features a custom flash carousel to showcase Phones 4u’s branded video content.  We based the design of the interface on a smartphone with which you can use to navigate videos. The channel also features a multi-platform sharing functionality plus a twitter feed for good measure.

Graeme Ford, Head of Social Media for Phones4U said ‘We’re keen to connect with our customers by giving them genuine user value propositions in the places they choose to spend their time. The new channel is not just about selling phones; it’s about us as a company earning awareness and consideration for the brand, and ultimately a sense of trust.’

‘We’re very serious about social media. Our YouTube channel not only fits into a much bigger picture, but gives us a relevant home for our content, which can be seeded and shared further.’


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Shh! New QR code Labrinth Transmission.

July 27th, 2010
categories: design, film, music, qr codes, social media, syco, youtube

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Here’s a special edition Labrinth transmission all about how to use the QR codes.
The latest in the weekly series it takes it’s inspiration from 80’s Manga style cartoons. Our editor Leif Johnson found a box of his VHS’s (remember those?) that he taped off late night Channel 4 when he was but a child and just ran with the idea:

What do you think? The authentic-looking characters, backgrounds, and typefaces were all drawn by a huge up and coming talent and our in-house designer Ben Marsh, who has already gained quite a bit of internet notoriety for his Gameboy condoms.

We’re incredibly proud of this series, each one aesthetically different from the last. Here’s a little retrospective of the QR code based videos in case you missed any, just follow this link and tell us what you think. (Glad that rhymed!)


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Susan’s Search Goes Live

July 13th, 2010
categories: competitions, design, music, qr codes, social media, syco, youtube

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We’ve just launched Susan’s Search; a YouTube competition that gives Susan’s fans the chance to sing on her next album. We’ll let Susan explain below:

She’s very excitied about the competition and is really looking forward to collaborating with the winner. “When I did Britain’s Got Talent, I was given a chance by Simon Cowell to show what I could do. This got me thinking about people who maybe missed the opportunity, so I came up with the idea for Susan’s Search. It’s about giving other people an opportunity, it’s about letting them live the dream that they’ve always wanted to do.”

Since the story originally broke on Billboard followed then by all sorts of massive music sites the response has been insanely huge. We’re currently being sent, on average, one video every seven minutes. Susan is now sat on Simon’s side of the desk ready to judge the contestants.


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Hiding Labrinth

June 30th, 2010
categories: design, facebook, music, myspace, qr codes, social media, syco, twitter, youtube

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Labrinth
Labrinth is busy bustin’ sick beats hidden in a studio somewhere, meanwhile we’ve been doing some hiding of our own.

If you’ve signed up to Labrinth’s various social media sites, you may have noticed the sneaky inclusion of QR Codes which lead to some exclusive content produced by Labrinth and ourselves.

QR Codes have been used by pop stars like The Pet Shop Boys before, however we feel the infrastructure had been lacking until recently (namely the mass adoption of Smart Phones we’ve seen in the last two years or so) and therefore there has been limited success with campaigns utilising them. We see the timing as being right now and the use of QR Codes as a perfect fit for Labrinth; not only does it aesthetically suit his name but both are still relatively new, so only people in the know… well, know. Overall it’s an accessible and forward thinking way for Labrinth to find his place in the physical web.


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Syco’s new signing: Labrinth site goes live

June 16th, 2010
categories: design, music, syco

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Super-star in waiting Labrinth this week signed a recording deal with Syco Music.
This is the first time Syco have signed an artist that has not come through one of their TV platforms, so it’s a very exciting time for us and them to be able to work with an artist from the ground up.
We met with Labrinth, ahead of the news breaking to discuss his creative aspirations and what direction he’d like to go in in the digital space. Not only is Labrinth a prolific producer, multi-instrumentalist and singer, he’s also a bit of a retro computer gamer, so it’s not hard to see where we got the inspiration from for the initial creative approach… Welcome to Labrinth v1.0.

Super-star in waiting Labrinth this week signed a recording deal with Syco.

Labrinth

This is the first time Syco have signed an artist that has not come through one of their TV platforms, so it’s a very exciting time for us and them to be able to work with an artist from the ground up.

We met with Labrinth, ahead of the news breaking to discuss his creative aspirations and what direction he’d like to go in in the digital space. Not only is Labrinth a prolific producer, multi-instrumentalist and singer, he’s also a bit of a retro computer gamer, so it’s not hard to see where we got the inspiration from for the initial creative approach… Welcome to Labrinth v1.0.


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Our shiny, new graffiti wall…

June 1st, 2010
categories: art, company news, design

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While we were all away from the office this bank holiday some rapscallion came in and threw up some rad graf.


Music by our very own Neil Higton’s band: Six Nation State – Take Me There

The talent behind the piece is Dep A.K.A. Rick Walker from Paintshop Studio. He’s been painting for about 20 years, inspired by the Hip Hop scene at the time and a copy of Spraycan Art.

Following the brief of from our MDs of “Something between the original New York scene and the newer Japanese-style anime. Be as abstract as you like, bringing our logo and colours into the design, just something cool.”

“Chatting to both Sam and Hal at the early stages I started to get a feel for what they had in mind and the attitude and ethos behind Punktilio. The design incorporates a mixture of influences, with a ‘punk’ ethic and a ‘future’ slant to represent the media and work they are involved in. But most importantly with this design I just tried to develop something that captured the feel and energy of the company and not be too literal.”

Graffiti Wall

Graffiti Wall

Graffiti Wall

Everyone at Punktilio loves it, and we’re thinking it may have the same effect as when you get a tattoo, once you start you can’t stop.


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Our Apartment Red Facebook game has just been released.

May 24th, 2010
categories: design, facebook, games, web apps, youtube

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We’ve designed, developed and published the official Facebook App of the hit social media, and alternative comedy show on RTE.  Become your favourite character, live in the apartment, turn Amazing Phil into a Lion.

Make the house mates happy by saving up the Happy Cash to buy zany furnishings, and advance all the way up to the penthouse. Try it out here!

Apartment Red


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Nokia X6 exclusive to Phones 4u

February 26th, 2010
categories: design, facebook, music, phones 4u

Phones4u

Do you love clubbing and dance music? Ever thought that it would be pretty cool to have DJ Sets from all around the world delivered right into the palm of your hand? Well now you can… The b @TV application on the brand new Nokia X6 16GB (exclusive to Phones 4u) does just that.

b @TV is like YouTube on Red Bull. Users can plug their Phones 4u exclusive into a huge flat screen or sound system, the multiple camera displays literally bring the club into your room (or bus ride home). You can be standing next to Calvin Harris, or dancing next to someone you fancy – your choice!

Punktilio built all the cool tabs and profile pages on the social sites that feature all the action. We planned and bought the media on Facebook to help raise awareness and we’ll be supporting the various promotions as they arrive.

Head over to the Phones 4u Facebook Page now to check out the great design work from our development team on this awesome Landing Tab – http://www.facebook.com/phones4u


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Arsenal TV Online

February 24th, 2010
categories: design, facebook, sport

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Arsenal

Many people would tell you that ‘Arsenal FC are by far the greatest team the world has ever seen’. Now obviously we’re impartial, but we would definitely say they have by far the greatest Facebook page that the world has ever seen following the launch of their all new, Punktilio made ‘Arsenal TV Online’ page this week.

The page has has all the usual assets plus three unique tabs detailing all the goings on at Arsenal TV Online – the club’s online subscription service.

Whether you’re a curious Arsenal fan, a rival fan wanting to keep tabs on the Gooners or you just want to check out our work, you can see what it’s all about at www.facebook.com/ArsenalTVOnline


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