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Punktilio Playlist #2

April 8th, 2011
categories: discussions,music,social media,sport,tv,youtube

Adidas – All In

Epic advert starring far too many famous people to mention, soundtracked by the much awaited new tune by Gallic electro rockers Justice.

The Governator

Yes, you’ve probably seen this already but Arnie now has his own cartoon. I’ll say again, Arnie, the Governor of California, has his own cartoon.

Charlie Sheen (The Unedited Version)

The latest video installment of distilled madness from Charlie Meme.

Quaked – Skating in Christchurch after the earthquake

To most people Christchurch looks cracked and broken but to these skaters the destroyed landscape becomes a series of beautiful jumps and ramps.  You may have already seen this over on our Tumblr but it was just too rad not to include here.

Morgan Spurlock: The Greatest TED Talk Ever Sold

The Supersize Me documentary maker humourously discusses brand marketing on his quest to make a completely brand sponsored film about sponsorship.

Introducing Suwappu!

Cute Augmented reality toy concept from Dentsu. The physical toys are canvasses to the digital world painted on top when viewed through an iPhone. I want these just so I can have Kanye West as a Tuna.

Kinected Conference

MIT students re-think and improve video conferencing with the help of a hacked Kinect, is this the future?

Metronomy – She Wants

Finally, a current favourite from Leif, our Video Content Manager, an impressively realised concept. It even has a QR Code which rewards you with a free download of the track. How nice is that of them?



The Million Pound Drop

June 18th, 2010
categories: endemol,social media,tv

Tags: Channel 4,Endemol,facebook,social media,The Million Pound Drop,twitter

The Million Pound DropRecently we continued our work with Endemol; on the social media element of their latest production ‘The Million Pound Drop’.  The show was live on Channel 4 at 10pm for six consecutive nights, with Davina McCall playing quiz master as contestants faced the ultimate high stakes game. They were given their prize at the top of the show – a million pounds. All they had to do was keep hold of it….

Punktilio was engaged to advise on social strategy. We worked closely with Endemol before, during and after transmission week to drive conversation and engage social network users.  The week of the live shows proved to be very busy – the Facebook profile alone saw its fanbase grow from 5,000 to 53,000 before the series finale.

Following the success of The Million Pound Drop, don’t be surprised to see more gameshows with a social media cross-over.


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